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Category: SEO Marketing Page 18 of 24

Benefits Of Hiring An SEO Writer

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On March 5, 2011

In SEO Marketing

Why employ an SEO writer? What can an SEO writer perform for you?
On the Internet, it isn’t just your prospective customers whom you need to convince that your company is the finest but you also require winning over the search engines that bring the website to the clients’ attention in the first place. An SEO (Search Engine Optimization) writer works around the SEO parameters for content. It usually requires experience and deep research of the topic to strategically produce content that increments your website’s ranking.
The higher your website’s ranking with search engines like Google or Yahoo, the higher your website will crop up on a list of the search results. The customer will seldom look past the first or second page of those search results – so showing up on the eleventh or twelfth page is practically as worse as not showing up at all.
The Tools of an SEO Writer:
A skilled SEO writer has a variety of tools in his or her armory to support in increasing your website’s traffic:
Well-placed and relevant keywords: Utilizing just the correct number of relevant keywords in the proper places within your website content will pull the appropriate weightage for those terms from the search engines. What are these keywords, where they are set and how frequently they are utilized are all important in giving the wanted results.
Keeping off outdated and overused keywords: The deficiency of relevant keywords or the usage of outdated keywords can relegate the internet site in the search engine’s eyes – as can the overutilization of the correct keywords. In case you have violated any of these rules, search engines will ignore your website and force it right to the bottom of the heap.
Right formatting of keywords: Planned formatting of keywords can also be utilized to pull even more attention to your website and additionally amend your search engine rankings.
Meta Description Tags: For every website, there is a 200-word description about the website which the search engines may utilize to ascertain whether or not your website is applicable to a particular search string. An SEO writer recognizes how to phrase keywords correctly within this description for maximal results.
Maintaining Web Content Fresh, Accurate and Up To Date: Search engines prefer websites with quality and dynamic content. A professional writer acknowledges how to take advantage of this fact by updating the website on a regular basis with fresh, educational and relevant info, as well as ensuring that all the basic content is exact and up to date.
Website Analytics: By examining the activity around your website, the author can better ascertain what is working well and what is not. What consumers require can vary on a daily basis.
Hence, to run your online business successfully, top notch SEO writer is a crucial ingredient!
For professional SEO writing services that will boost your website visitors and increase your revenue, contact Centex Technologies at Toll Free Number: (800) 236-1497.

March 5, 2011

On the Internet, it isn’t just your prospective customers whom you need to convince that your company is the finest but you also require winning over the search engines that bring the website to the clients’ attention in the first place. An SEO (Search Engine Optimization) writer works around the SEO parameters for content. It usually requires experience and deep research of the topic to strategically produce content that increments your website’s ranking.

The higher your website’s ranking with search engines like Google or Yahoo, the higher your website will crop up on a list of the search results. The customer will seldom look past the first or second page of those search results – so showing up on the eleventh or twelfth page is practically as worse as not showing up at all.

The Tools of an SEO Writer:

A skilled SEO writer has a variety of tools in his or her armory to support in increasing your website’s traffic:

Well-placed and relevant keywords: Utilizing just the correct number of relevant keywords in the proper places within your website content will pull the appropriate weightage for those terms from the search engines. What are these keywords, where they are set and how frequently they are utilized are all important in giving the wanted results.

Keeping off outdated and overused keywords: The deficiency of relevant keywords or the usage of outdated keywords can relegate the internet site in the search engine’s eyes – as can the overutilization of the correct keywords. In case you have violated any of these rules, search engines will ignore your website and force it right to the bottom of the heap.

Right formatting of keywords: Planned formatting of keywords can also be utilized to pull even more attention to your website and additionally amend your search engine rankings.

Meta Description Tags: For every website, there is a 200-word description about the website which the search engines may utilize to ascertain whether or not your website is applicable to a particular search string. An SEO writer recognizes how to phrase keywords correctly within this description for maximal results.

Maintaining Web Content Fresh, Accurate and Up To Date: Search engines prefer websites with quality and dynamic content. A professional writer acknowledges how to take advantage of this fact by updating the website on a regular basis with fresh, educational and relevant info, as well as ensuring that all the basic content is exact and up to date.

Website Analytics: By examining the activity around your website, the author can better ascertain what is working well and what is not. What consumers require can vary on a daily basis.

Hence, to run your online business successfully, top notch SEO writer is a crucial ingredient!

For professional SEO writing services that will boost your website visitors and increase your revenue, contact Centex Technologies at Toll Free Number: (800) 236-1497.

Benefits Of Google Adwords Advertizing

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On February 14, 2011

In SEO Marketing

February 14, 2011

Google Adwords is the most widely used method of advertizing on the internet today. It has become quite popular at a rapid pace due to the ease with which a Google Adwords account can be created, and managed. Another advantage of Adwords advertizing platform is the amazing reach for advertizer’s over the net. Some of the advantages that stand in favor of Google Adwords instead of other means of advertizing or marketing have been listed below:

  • Google Adwords network is not a very expensive proposition for medium and small sized businesses looking for a good marketing campaign that can help bring in increased business. It is possibly one of the cheapest ways to advertize successfully on the internet today. You do not even need to pay a certain fixed amount to be able to use Google Adwords services. You are only charged on the basis of clicks your ads receive.
  • The ease with which it is possible for anyone to sign up with Google Adwords makes it a lucrative proposition for those looking to advertize their products or services. The registration process is fairly simple and you can list your ad merely after filling a form specifying your business information along with payment details. You will not need to wait for many hours in order to see your ad online as it will be placed immediately.
  • Google Adwords offers valuable information to its users relating to the most popular and typed-in keywords that can help you make your ads better and thus attract more visitors. There are certain tools that enable you to determine whether the keyword that you are choosing is one that will be searched frequently by a sizeable portion of online visitors or not. You can use these to your advantage and make the requisite changes in the formation of your ads before you put them online.
  • You can put up ads that are tailor made to suit your needs. Google Adwords allows you to decide the exact number of hours and timing that you want your ad to be placed online.
  • You can track the campaign performance through various ROI tools like Conversion tool, Google Analytics etc.

For more information on managing your Google Adwords account, please feel free to call us at – (254) 213-4740. We at Centex Technologies provide Pay-Per-Click management, Search Engine Optimization, Web Development and Designing services.

Austin Search Engine Marketing – Internet Marketing Austin

Video SEO Tips

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On February 7, 2011

In SEO Marketing

February 7, 2011

Ever since YouTube has gained popularity, there has been more and more emphasis on incorporating Videos in a website. The ease of embedding YouTube videos in HTML has given an effective tool in hands of online businesses to actually show case their products and services in a better manner on their own website. Also there are various free video players that are available using which you can incorporate videos on your website. As major search engines like Google, Bing and Yahoo have started showing up video results in their search, video SEO has become even more popular. Search engines are now focusing on developing technology to read video content for providing even better search results for videos.

Elements Of Video SEO

  • Create Short videos of 1-2 minutes length. Behavioral studies show that people do not like watching long videos specially when they are related to promoting products.
  • Create enticing videos. Simple and plain videos may not gather much attention from users.
  • Always have relevant videos on the pages. Your video should match the content on the site and should not be vague.
  • As we do in website SEO, we should be inserting keywords in Title, Description and other tags associated with the videos.
  • Do not spam keywords in the video description, title and keywords.
  • Though YouTube and other video portals provide options of uploading videos and getting embedded code that can be used in web pages, the best place to upload a video is your own server i.e. where the website is hosted.
  • Share your video on various video portals. This will increase your video’s presence across the web and will get you link backs.
  • You should use Alternate tags on videos. For that you can use swfobject javascript function for flash videos.
  • It is always a good strategy to put some descriptive content on the web page where the video is placed. Try to use keywords in the text.
  • You can also write the dialect/ speech content on the webpage for users to read. This not only provide them a clear understanding of what is being said in the video but also gives relevant content for the webpages.
  • Submit video sitemaps. For that you can use MRSS or XML sitemap.
  • To target wider user base, you can put us videos in different languages.

For more tips on Video SEO and internet marketing, feel free to contact us at Centex Technologies. We can be contacted on (254) 213-4740 and (800) 236-1497 (Toll Free)

SEO Guy Central Texas– SEO Austin

Methods Of Promoting Your Business Through Facebook

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On December 6, 2010

In SEO Marketing

December 6, 2010

If you have chosen to promote your business through facebook, there are a variety of methods that you can follow. Facebook is a great platform to spread information about your business and acquire a fan following. It goes a long way in ensuring that your business remains memorable in the minds of the consumers and your advertizing message does not fade into oblivion among the large number of businesses that advertize online.

The following methods should be kept in mind when promoting through social media like facebook:

  1. If you have created a facebook page, your job just does not end with filling in descriptive details about your company. The most important thing is to remain active and update your status regularly while posting relevant details about new things related to your business that are likely to be of interest to readers.
  2. You must adopt an interactive strategy and always be willing to respond to queries, doubts and suggestions irrespective of whether they are positive or negative. Your page should be used to create a bridge between your company and your consumers.
  3. You can create unique applications and fun games that centre on your brand and advertizing strategy and display them on your page. This helps create a friendly rapport with your customers who are likely to keep coming back to your page for more such interesting activities.
  4. There should be a comprehensive description that provides detailed information about your business and the products or ideas that you intend to sell. A history of your business can also be written and your achievements in your field can be showcased to help win the trust of potential customers and build an effective market standing.
  5. You can use facebook groups to generate useful discussions regarding your business and also use it as a means to gain feedback from your customers. Facebook groups help keep communication channels open with your customers and also create excitement about your business as your products become discussed about online.
  6. Apart from the above, you can also put up pay per click advertizements on facebook while paying them a nominal amount of fee in exchange.

Without doubt, facebook is a great way of promoting business. We at Centex Technologies create effective marketing plans for our clients. To know more how we can spearhead your marketing campaign, feel free to contact us at 254-213-4740.

SEO Austin – Web Design Austin Texas

SEO Services For Online Businesses

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On November 29, 2010

In SEO Marketing

November 29, 2010

If you are starting your own online venture in the near future, one aspect that you certainly cannot afford to ignore is the marketing aspect. There are many ways in which you can advertize your business and attract traffic to your website. One of the most important of them being Search Engine Optimization. SEO is a process that if applied appropriately to your website helps in increasing the number of visitors to your page by a considerable amount. This in turn generates publicity for your business and thereby increases your revenues.

SEO can be incorporated in to your online venture in many ways. You can choose to have your website made as per Search Engine Optimization standards so that your webpage gets a higher rank and is showcased in one of the top results in search engines. The rank of a webpage depends on the relevance of its content and the presence of particular keywords suited to popular searches. So, for your page to show up in the top ten results, your website will have to be carefully designed so that it fulfills such criteria. Most users who search for any kind of information or business online tend choose a result on the first page itself. This makes it very important for your business results to appear in the beginning of the search results or you may find yourself being ignored in spite of a great business model and efficient services.

Another way to use Search Engine Optimization to create a buzz about your business and educate online users about the features of your business is by generating articles, forums and discussion boards regarding your enterprise. Promotion of your business can thus be done through the written word with essential keywords most likely to be used by internet users being woven into the text in the correct context. This is one of the cheapest and most effective ways to advertize your business venture online.

We at Centex Technologies provide unmatched SEO services for businesses. For more information on the same, please feel free to contact us at 254-213-4740

SEO in Austin Tx – SEO Waco Tx

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