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E-Commerce And Handheld Devices

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On May 30, 2013

In Website Development

May 30, 2013

It is not an over exaggeration to say that e-commerce is rapidly going on to become “m-commerce”, with mobile devices serving as a major component of traffic to e-commerce websites. With the undeniable role of handheld devices as a shopping channel, it is becoming imperative for owners of shopping websites to optimize their mobile site designs, and monitor end-user statistics round the clock. Mobile commerce sales are expected to increase manifold over the next couple of years, accounting for a whopping 24% of retail e-commerce by 2016.

Needless to say, business owners have an exciting resource to tap in the form of mobile e-commerce, and need to be channelizing a major part of their efforts in this direction. The first step is to ensure that your website is optimized for mobile devices, whether this means creating a new mobile site, or changing the design of your current website into a responsive one. The biggest mistake that one can do is assuming that users shall adapt to their existing e-commerce website on their mobile devices. With all the well-optimized mobile sites to choose from, chances of that are bleak.

The prime focus while treading into the zone of mobile commerce should be to ensure optimal user convenience. You need to understand that users who are shopping on their handheld devices are not simply visiting your website, but are also comparing prices, looking for coupons, reading reviews, and performing a whole lot of parallel functions at the same time. You want to keep your web design as clean and light as possible, to ensure quick loading, easy call-to-actions, and absolute user friendliness. This ease of navigation could give you all the competitive advantage you need from a user’s perspective.

The two options that e-commerce website owners are faced with while trying to enhance mobile user experience are-

  • Creating an altogether new mobile site
  • Adopting responsive web design

The latter option is more feasible, as it makes it possible for companies to have a single website that adapts to whichever device it is being viewed on. While the upfront costs of implementing responsive web design might be higher than those of creating a mobile site, it saves significantly more in the long run. Now that mobile commerce is definitely here to stay and grow with each passing day, it would be prudent of business owners to take necessary steps to make the experience of their mobile users an optimal one.

Web Development’s Future: A Peek through the Potential Modifications

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On March 28, 2011

In Website Development

Web Development’s Future: A Peek through the Potential Modifications
The marketplace of web has not been a consistent one as it goes through regular modifications in its trends and styling. For a web developer, it is hence a must necessitate to maintain himself updated and in sync with the varying characteristics of web development. At the same time web businesses need to upgrade themselves in order to provide the best to their users. Here I would be going to talk about few of the upcoming features of web development that are anticipated to make considerable change in the future of the web industry:
An Improvement of Priority: From Customer Work to Mobile Marketing:
An upcoming vogue of the industry exhibits that the priorities for web businesses are quickly shifting from a simple web based solution to full-fledged internet marketing business. Instruments like iPhones and iPad are altering the scenario of web development as it makes for a bit more mature and user penetrating mediums. Now web applications are developed to run on computer systems and mobile phones/ handhelds.
Decreased demand for the conversion services:
It is anticipated that in the forthcoming days, open source script customization; for example WordPress, will acquire more momentum in the market. This would remain true for small segment businesses while medium and large segments will continue to use customized application development. The prevailing trend in the industry already exhibits an up-scaling growth of demand for the open source softwares and pre-created scripts such as WordPress and Dot Net Nuke etc.
Interactive and dynamic layout:
With customers turning more tech savvy, static web development will turn past in no time. Already in the ride, interactive and dynamic web development is considered to turn into an ultimate web solution to be trusted by both the customers and developers.
Web 3.0
Concept of Web 3.0 web applications is growing at an exponential pace. Semantic web, microformats, natural language search, data mining, and artificial intelligence would be used even more by the web based businesses in times to come.
Are you trying to find the best web developers for you? Don’t worry when Centex Technologies is here. We strive to provide you with the best we can in terms of web development and designing services. Contact us today at (254) 213-4740.

March 28, 2011

The marketplace of web has not been a consistent one as it goes through regular modifications in its trends and styling. For a web developer, it is hence a must necessitate to maintain himself updated and in sync with the varying characteristics of web development. At the same time web businesses need to upgrade themselves in order to provide the best to their users. Here I would be going to talk about few of the upcoming features of web development that are anticipated to make considerable change in the future of the web industry:

An Improvement of Priority: From Customer Work to Mobile Marketing:

An upcoming vogue of the industry exhibits that the priorities for web businesses are quickly shifting from a simple web based solution to full-fledged internet marketing business. Instruments like iPhones and iPad are altering the scenario of web development as they constitute a  bit more mature and user penetrating mediums. Now web applications are developed to run on computer systems and mobile phones/ handhelds.

Decreased demand for the conversion services:

It is anticipated that in the forthcoming days, open source script customization; for example WordPress, will acquire more momentum in the market. This would remain true for small segment businesses while medium and large segments will continue to use customized application development. The prevailing trend in the industry already exhibits an up-scaling growth of demand for the open source softwares and pre-created scripts such as WordPress and Dot Net Nuke etc.

Interactive and dynamic layout:

With customers turning more tech savvy, static web development will turn past in no time. Already in the ride, interactive and dynamic web development is considered to turn into an ultimate web solution to be trusted by both the customers and developers.

Web 3.0

Concept of Web 3.0 web applications is growing at an exponential pace. Semantic web, microformats, natural language search, data mining, and artificial intelligence would be used even more by the web based businesses in times to come.

Are you trying to find the best web developers for you? Don’t worry when Centex Technologies is here. We strive to provide you with the best we can in terms of web development and designing services. Contact us today at (254) 213-4740.

Web Development Austin – Roundrock Web Design

Important Ecommerce Website Features

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On December 27, 2010

In Website Development

December 27, 2010

If you are planning to start an online shopping business, the first thing that you will need to do is to create an eCommerce website that can help bring your products to customers. You can create a ecommerce website by roping in experienced web development company. The eCommerce website can be hosted on web servers by paying web hosting company a certain annual or monthly fee. The name of your website should be easy to remember and spell so that visitors do not experience any problems logging on to it. If you are creating an eCommerce website for the first time in order to give impetus to a new business, you should try to incorporate the following elements in your website:

  1. Online selling is a lot more social now days. As an eCommerce website, you should incorporate various available social media promotion tools within the website to effectively put your products across masses.
  2. There must be a well developed home page in colors that are not too garish and are in accordance with your products. This helps set the theme for the rest of the website. For example, if you are into the business of selling environment friendly products, you should keep the color of your homepage in different shades of green. There should be other buttons on the homepage that should be big enough to be seen by the average viewer and help direct visitors to other related pages.
  3. It is vital for an ecommerce website to have a detailed product catalog listing all the products that are on offer for sale along with the price that is being charged on them. The product id should also be affixed to each product to help identify them easily. The colors offered should be showcased with the option to see the particular product in all colors available.
  4. In today’s times, internet fraud and stealth of money has become quite common. This has made it necessary to have certain security features like SSL in place as potential buyers are going to be sharing their bank account and credit card details on your website while buying items. This also helps build you credibility among customers and makes it easy for them to purchase from you.
  5. You should incorporate features like affiliate system, auto product suggestions, newsletter, promotional codes in your shopping cart. It is beneficial for increasing the sales of your store.

The whole idea is to keep the eCommerce website simple and user friendly. Well planned ecommerce website can generate high business revenues and can make your online selling business a success.

We at Centex Technologies provide complete ecommerce solutions to our clients. We custom create shopping carts to generate personalized experience for users. For more information on our web development services, please feel free to call us at: (254)-213-4740

Website Development Austin – Web Design Austin Texas

Work Management Through Microsoft SharePoint

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On June 20, 2010

In Website Development

June 20, 2010

The launch of Windows SharePoint Services has made it easier for corporate organizations to ensure team collaboration through a scalable, secure, enterprise-level portal. All the information is collected and organized at a single place, making it easy to find relevant data quickly. Team members and site managers can coordinate to work on projects, documents, announcements and other activities.

Functions of SharePoint

  • Single point access to information provides an integrated portal to team members. This leads to better decision-making and collaboration.
  • Page and document changes can be instantly declared through subscribed alerts.
  • It is very convenient and flexible for users who access the SharePoint portal with personalized content and layout.
  • All team members can enjoy easy personal and public views of information, applications and documents. This encourages collaboration with coworkers, partners and clients.
  • Standardized templates provide for best-practice SharePoint sites along with simplified site and document editing via integrated Microsoft Office applications.

SharePoint for Work Management

With excellent flexibility and high level of functionality, SharePoint allows team members to execute tasks quickly, share information and maximum productivity through greater collaboration. The main advantages of using Microsoft SharePoint include the following:

High Productivity
Better productivity can be achieved through SharePoint sites that get rid of time, place and technical limitations. On the other hand, team members get a reliable, affordable and flexible method of increasing productivity. Workspace site creation is also enabled through flexible user management and in-built templates. A single, password-protected site gives constant access to team information and documents.

Community Environment
SharePoint empowers easy gathering and sharing of information, ideas, documents and communication among team members. It also has features that enable surveys’, discussions and document collaboration. Web browsers as well as client supported web services can be used to access content of the site.

Personal Tasks
Individuals can locate documents, read and edit events, assignments and communicate with clients and project leaders through SharePoint. Other useful features include alerts, calendars, appointments, etc.

Centex Technologies provides Web Development services for clients across the globe. Contact Us today for a free quote.

Web Development Central Texas – SEO Central Texas

Best Options For Web Development and SEO

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On May 9, 2010

In SEO Marketing

May 9, 2010

When you are looking for a firm that can handle SEO for your website, it is important to pay attention to several aspects. There is no doubt that SEO is an essential marketing technique and has to be handled with professional agency having expertise in both SEO and Web Development.

In reality, strong internet marketing requires detailed knowledge of the working of online business like design, programming and usability. There are certain advantages of selecting a web development and SEO firm, as listed below:

  • Search Engine Friendly Site – Top rankings are important and SEO-only firms will not focus on your site design, operations and incorporation of SEO strategies within your web application. While selecting a professional company, make sure that they undertake programming, image and code optimization. They must also understand the impact of web usage on conversion of visitors into buyers. Good SEO aims to enhance user experience, increase traffic and generate leads.
  • Technically Aware SEO Team – If a firm has experience of both SEO and web development, they can uncover the design and development aspects. As a result, errors can be removed and the site can be made search-friendly. Good programming and keyword-rich SEO work towards making your site easy to navigate and update. This makes it faster to load and get higher ranking on search engines.
  • One Stop Solution – One stop SEO/ Web Development solutions enables faster progress and application of various on page SEO factors on the website.
  • In-Depth Understanding – The development side of your website is as important as the SEO. It applies in case of static as well as dynamic or ecommerce sites. The right kind of marketing strategies and site features should be implemented together to achieve your business objectives.

Centex Technologies provides complete range of SEO and web development services for their clients globally. With expert Web Development and SEO team, Centex Technologies help you to realize your business goals effectively and efficiently.

Central Texas SEO Services – Central Texas Web Development

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