Posts Tagged Online Security

What Makes Location Tracking A Privacy Concern

Undoubtedly using location-based services like Google maps, taxi services, etc. has made our life easier, however, location tracking or geo-tracking poses some real privacy threats as well. In order to understand these threats, it is first important to understand how this data is collected.

How Is Your Location Tracked?

Location is tracked via your devices such as a laptop, mobile phones, tablets, smart-watches, smart jewelry, etc. In the case of a computer, your IP address can be used to track your location. If you are using a mobile device, the location is tracked via GPS, cellular tower data, Wi-Fi signals, and Bluetooth beacons.

A number of popular apps also track your location such as Google Maps, Facebook, Yelp, Uber, dating apps, etc. Some apps may track your location even after you have turned off location tracking in your mobile settings. A common example is Facebook. The app can track your location by your city mentioned in the profile or check-ins.

Additionally, information about your location is also revealed by the metadata attached to your photos. Most mobile phones and digital cameras embed information such as GPS coordinates or Geotags when you take a photo. When such photos are posted on a social media profile, the embedded information is also shared along.

What Kind Of Information Is Revealed By Location Tracking?

Location tracking can be used to disclose a variety of information:

  • Where do you live
  • Your financial status based on where you live
  • Your place of work
  • The regular route of travel
  • Frequently visited stores
  • Your real-time location
  • If you are on a vacation and where are you staying

These are some common types of information that can be disclosed by location tracking.

Privacy Concerns Caused By Disclosure Of Such Information:

  • Stalking & Harassment: Availability of detailed information about your location increases your risk of being stalked or harassed. If a stalker knows your frequently visited places, he can easily identify a place and the best time to confront you.
  • Robbery: Burglars can get hold of sufficient information about you by eyeing your location tracks. This enables them to know when you won’t be home or if you follow a secluded path to your work. Discloser of such private information puts you in a danger.
  • Contextual Advertizing: Contextual advertizing is a rising problem among social media users. Marketing professionals pay a high price for access to personal information such as location data of individuals. This helps them in understanding the user behavior to modify their advertizing campaign accordingly. This has led to a rise in the number of cyber-criminals trying to track the location of individuals for building databases that can be sold to organizations.
  • Frauds: Fraudsters can gain access to your location data for building and studying your individual profile. This profile helps them to have a sneak-peak in your personal life to fabricate a fraud.

For more information on privacy concerns arising out of location tracking, call Centex Technologies at (254) 213 – 4740.

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How To Stay Anonymous Online

Internet has become an integral part of daily life because everything possible is seemingly available online. This is the reason, why there is a constant risk of your privacy being hacked by cyber criminals. Not only can they track your online presence but also snoop away on everything you do.

This constant tracking imposes the need of staying anonymous online. Following are some ways through which you can achieve the desired anonymity:

  • Hide Your IP: The best way to stay unidentified online is to hide your IP with an anonymous VPN service. This way a virtual IP replaces your real IP address and prevents cyber criminals in gaining a sneak peek of your online activities.
  • Keep Your Web Searches Private: Conducting searches on search engines like Google, Yahoo, Bing etc. collects a lot of information such as your IP address, searches made, device used to make the search, location, etc. This is the reason why users are now opting for alternate search engines which do not track the search history and retain their privacy.
  • Block Third Party Cookies: Advertizers often use third party cookies to keep a track of your browsing habits. However, it is possible to hide them by blocking third party cookies within the browser settings. If you want to delete the cookies and other browsed information, you may use programs like CCleaner./li>
  • Use HTTPS: In order to prevent sensitive information from being intercepted Transport Layer Security (TLS) is extremely important. However, every website does not support a TLS connection and in that case HTTPS can help. It helps in keeping the internet traffic secure & private by enforcing TLS connections on the websites you visit.
  • Opt For Anonymous Email Communication: There are two ways to ensure email anonymity in a situation where you want to send somebody an email without letting them know your email address. You can use an alias which is essentially a forwarding address and allows the recipient to see your forwarding address only. The other way is to use a disposable email account which can be done by creating a new email account which you can use when you need. Another alternative to is to create a temporary forwarding address. This address gets deleted after a specific time, so it is best to use it while signing up on untrusted websites.
  • Encrypt Your Emails: Encrypting your emails can help you prevent unauthorized access by a middleman. There will be a limiting control as only you will have a private key for it.
  • Enable Privacy Settings: Your social media profile speaks volumes about you and hackers usually resort to a victim’s social media accounts to garner their private information. So make sure that you enable your privacy settings and hide personal information from public view.

For more information about IT Security, call Centex Technologies at (254) 213-4740.

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Cyber Security Trends To Watch Out For In 2018

 

 

PDF VERSION: Cyber Security Trends To Watch Out For In 2018

 

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Safeguard Your Business From Cyber Attacks

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

PDF VERSION: Safeguard Your Business From Cyber Attacks

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Steps To Secure Your WiFi

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