Feb 3, 2010
Feb 1, 2010
Local Business Listing (LBL) marketing is the marketing buzz word now days. Companies are focusing up on providing the best local business results to users. After tremendous success of Google Maps and Google’s Local Business Listings, other search engines and advertisement networks are working round the clock to come up with the even improved local business solutions.
Even though, prior to Google’s LBLs there were many sites like Local.com, YellowPages.com, CitySearch.com, MagicYellow.com etc listing businesses according to the city/ area but they were not so popular among the masses. With advanced geo-targeting technology, Local Business Listings have become a convenient and accurate way to get information. Now you can find pasta restaurants, saloons, clinics, plumbers, real estate agents, car wash etc (the list is endless) in your area within seconds. Such an ease of finding information has made LBLs hot favorites.
For a business like that of a specialized doctor, florist, a pizza shop or a hotel, it is now important to be listed on as many local business networks as possible. It is estimated that being listed on local business networks can boost up revenues by 5 to 10 %. If you are among featured listings or listing through paid advertisements, then depending on your business, the number of enquiries generated through LBLs can be incredible.
Advertizing giants are not only working to grab online market share for LBL but are also targeting mobile and handheld devices. Various local business apps are already in market for IPhone. On 16th Dec, Microsoft launched Bing App for Iphone enabling users to do voice search, view local business listings and find directions.
With fast changing scenario of high tech marketing, it becomes mandatory to keep up pace with the innovations. For a specialized business targeting certain area, it is extremely important to be listed on local business listings. We at CentexTech, not only list business for clients on various LBL networks but also work to optimize them to generate higher revenues for our clients. To know more, please feel free to contact us.
Jan 24, 2010
According to an SEC filing, Google’s Co-Founders Larry Page and Sergey Brin have planned to sell off their 10 million shares over next 5 years. With stock trading around $550 as on Jan 22, 2010, total revenue generation is estimated to be at $5.5 Billion. This is a typical strategy followed by tech founders to diversify their share holdings. Microsoft’s founder, Bill Gates sold stocks of Microsoft in a similar manner to diversify the stock value.
Larry and Sergey, with each selling 5 million shares will be collectively left with 48% voting power and 47.7 million shares (15% of total Google’s outstanding capital stock). Current holdings held by the co-founders is of 57.7 million shares which represents 59% of voting power and 18% of Google’s total outstanding capital stock.
Though the founders would have the largest holding in Google but the sell off would mean that Larry and Sergey will no longer have full control on share holder voting outcome as they do today. Of course they can stop selling shares before they are left with 50% voting power. Even if they sell off entire 10 million shares and have 48% of voting power, Larry and Sergey have long list of loyal supporters, employees and investors who would go along with their say in decisions made in the company.
With advancements in Google’s technology and strategic introduction of Android, Google Chrome and Nexus One, future looks bright with Google.
Centex Technologies provides SEO, Web Development, Software Training, Electronic Medical Record and Networking Services in Killeen area in Texas.
Jan 17, 2010
GOOGLE is the name that strikes your mind first when you want to find something on internet. In true sense, Google is the synonym for internet. If you are looking for bakeries, florists, plumbers or even internet developers, all you need to do is to go to Google and search and find the right source to match your requirements. Google is the lifeline for businesses that are looking to be found by clients all over the world.
Generally a normal user would just browse through the first couple of pages in Google while searching for what they need. If they do not find what they want, they would in general experiment by changing or modifying the keyword they use for searching. Keeping this in mind Google brings up the most relevant searches on the first page for different keywords. For this, Google uses an algorithm which would measure the site on its relevance with the keyword being fed in by the user to get the best and the most relevant result on the first page.
Although Google’s idea is simple, the implementation hasn’t been that easy. There are many webmasters who keep researching on the Google algorithm and try to make changes to their websites according to what Google likes. This is a way to reach the first page of Google for a related key phrase. However, Google knows about such elements and to avoid such websites Google keeps changing their algorithm enabling such tricksters to keep making changes to their websites. The latest change that Google has made is very recent which has started taking effect January onwards.
Google has now emphasised on the way site code is written. Google wants the code of your site to be clean and easily read. In brief, Google wants you to keep the code (HTML and scripts) to be short and sweet. However, this is not the only thing to be able to see your site on first page of Google. There are others as well, but if you can just follow the Google guidelines on optimization, your site will surely rank well.
To sum it up all, type Google Guidelines for Optimization on Google and find out how Google wants you to build your website to be indexed easily by Google.
Centex Technologies provides Search Engine Optimization services across globe.
Jan 10, 2010
Google launched Nexus One mobile phone on January 5th 2010. In a bid to grasp mobile phone market share and to promote Android Smartphone platform, Google partnered with HTC to develop and market smart phone under the brand name “Nexus One”. Clearly this is an effort to get android platform to even more users, maybe as a part of Google’s strategy to acquire larger base of users to present mobile advertisements and apps and continue growth of Google’s ads revenue generation in changing technology scenario. With its own platform, Google can present advertisements freely to users which could have not been the case with Iphone or other Smartphones available.
Features of Nexus One Phone:
Size and weight
Height 119mm
Width 59.8mm
Depth 11.5mm
Weight 130 grams w/battery, 100g w/o battery
Display
3.7-inch (diagonal) widescreen WVGA AMOLED touchscreen
800 x 480 pixels
100,000:1 typical contrast ratio
1ms typical response rate
Camera & Flash
5 megapixels
Autofocus from 6cm to infinity
2X digital zoom
LED flash
User can include location of photos from phone’s AGPS receiver
Video captured at 720×480 pixels at 20 frames per second or higher, depending on lighting conditions
Cellular & Wireless
UMTS Band 1/4/8 (2100/AWS/900)
HSDPA 7.2Mbps
HSUPA 2Mbps
GSM/EDGE (850, 900, 1800, 1900 MHz)
Wi-Fi (802.11b/g)
Bluetooth 2.1 + EDR
A2DP stereo Bluetooth
Power and battery
Removable 1400 mAH battery
Charges at 480mA from USB, at 980mA from supplied charger
Talk time
Up to 10 hours on 2G
Up to 7 hours on 3G
Standby time
Up to 290 hours on 2G Up to 250 hours on 3G
Internet use
Up to 5 hours on 3G
Up to 6.5 hours on Wi-Fi
Video playback
Up to 7 hours
Audio playback
Up to 20 hours
Processor
Qualcomm QSD 8250 1 GHz
Operating system
Android Mobile Technology Platform 2.1 (Eclair)
Capacity
512MB Flash
512MB RAM
4GB Micro SD Card (Expandable to 32 GB)
Location
Assisted global positioning system (AGPS) receiver
Cell tower and Wi-Fi positioning
Digital compass
Accelerometer
Language support
Display
English (U.S), French (France), German, Traditional Chinese, Simplified Chinese, Italian, Spanish, Portuguese (Brazil), Korean, Japanese, Russian
Keyboard
English (U.S), French (France), German, Italian, Spanish, Portuguese (Brazil)