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Category: Mobile Ads

How To Get Found In Mobile Based Searches

September 16, 2013

A vast majority of internet users in the present “smart-phone era” are using their mobile devices as the principal internet access points. In shocking statistics, the mobile-based search share for Google is estimated to be a whopping 97% globally. This explains why it is important for businesses to up their mobile based search engine optimization techniques. This is especially true for local businesses, since people on the go looking for a local business are a lot more likely to carry out a mobile search than log in through a computer. The following tips tell you how you can figure higher on mobile search results for your business:

  • The best way to get your mobile site to show up on Google is to work on your desktop site SEO and add a mobile redirect to channelize these efforts to your mobile SEO. Google reuses desktop site rankings for mobile searches, which explains why the www versions of websites pop up in mobile searches, instead of the “m” versions.
  • If you do not have one yet, get a responsive website design now! This way, you do not have to worry about creating consistent content for both your mobile site and desktop site. Responsive websites are definitely the way to go keeping in mind the evolving internet scenario over the next decade.
  • Considering the dramatically lower time between search and action on mobile searches versus desktop searches, it makes sense for local businesses to ensure that users have an optimized experience when they visit their site through a mobile search. While getting responsive is a big part of the game, you also want to make sure that you have a fast-loading mobile landing page, display easy-to-play videos for smart-phone users, etc.
  • Measuring your ROI of mobile search is a good way to keep track of whether your efforts are paying off, and if more needs to be done.
  •  Finally, remember that when it comes to the mobile world, even the slightest error in the device, link, or site design can influence the content being viewed and even pop up an error message. Be sure to check thoroughly for errors and eliminate barriers to appease your customers and the search engines.

At Centex Technologies, we create responsive website designs, mobile applications and mobile websites for businesses. For more information, call us at – (855) 375-9654

Benefits Of Mobile Apps For Online Ticketing Companies

June 24, 2013

Mobile apps are a boon to nearly every business, right from a weight loss website to an e-commerce portal. No matter what you have to offer to users, chances are that you can engage them a lot more deeply through a mobile app, since that is the best way to be right at their fingertips all day long. This is specially valid for online ticketing companies, which can benefit greatly through mobile apps. In order for users to choose and purchase tickets online, the most important factor is that the process should be easy and convenient.

What better way to make sure the users have a positive experience each time they purchase a ticket from you, than having a mobile app specifically for the purpose. With the smart phone revolution that has taken place over the past year, it is prudent for companies to find ways to get a coveted spot in the “applications” folder of their prospective customers. When a user knows that the tickets to his favorite movie, airline reservation, or even local concert are just a button away on this mobile phone, the chances of him looking elsewhere diminish.

Apart from giving users a great reason to shop for online tickets from you, mobile apps also make your job a lot easier. You can have a real-time tally of the number of tickets sold, available seats, etc., all on your handheld device. The convenience of mobile apps for online ticketing companies is undisputed, and with the way things are going, the chances of tickets going exclusively mobile are high. Creating a compelling mobile app could be all that you need to score a significant competitive edge over other ticketing companies, and become a household name for your targeted users.

A mobile app makes it possible for anyone with a smart phone that has internet settings enabled on it, to book tickets no matter where they are. This means that users can book tickets while at work, during traveling, or just about anywhere! Having a mobile app makes you accessible to them right when the thought of booking a ticket crosses their mind, and this makes the whole difference between them choosing you over your competitors. Ensure that the interface of the app is clear and concise, making users want to come back to you each time they need to book a ticket.

Centex Technologies provides Mobile Application Development services to its clients across the globe.

Mobile Advertizing

October 26, 2010

In today’s world, advertizing plays a crucial role. You may produce the best item or design the best art in the world; however, if you do not market them, you may gain nothing. Advertizements are method of communicating to the world and to introduce your products, services and work to them with a sole aim of generating profits through sales, leads etc. Today advertizements have covered almost all media elements. If you tune in to your favorite television program or a radio chat, you can come across an advertizement every ten minutes. Apart from the electronic media, advertizements are still popular in traditional newspapers or other elements of print media. Online advertizements through websites, portals and engines also generate tremendous ROI for advertizers.

Of late “Mobile Advertizing” has emerged as one of the new and effective methods of advertizing to reach out to the customers. In recent years we have seen an exponential rise in number of mobile users across the globe. With advancement in technology and mobile manufacturers coming up with even more advanced features, the user base is continuously growing.

There are different types of mobile based ads nowadays. Mobile banner advertizement is one such type. Other types of advertizements include MMS advertizing, advertizements with the help of mobile games or videos, website (WAP) advertizements, or a voice based promotions. However, text advertizement is considered as one of the best and the cheapest way of mobile advertizing. Depending on your country and service provider, you can opt for various mobile advertizement techniques. One of major advantages of mobile advertizements is that the advertizements can reach to a group of people who are interested in similar products.

Mobile based advertizements can have great impact on your local marketing campaign. Various providers like Google, through Adwords, capture a lot of mobile segments for providing effective mobile based marketing solutions.

We at Centex Technologies specialize in formulating and executing an effective mobile based advertizement campaigns. Based in Killeen, Texas, we cater to clients across the globe. For more information on the same, please call us at (254) 213-4740.

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Google Launches Nexus One Smartphone

Jan 10, 2010

Google launched Nexus One mobile phone on January 5th 2010. In a bid to grasp mobile phone market share and to promote Android Smartphone platform, Google partnered with HTC to develop and market smart phone under the brand name “Nexus One”. Clearly this is an effort to get android platform to even more users, maybe as a part of Google’s strategy to acquire larger base of users to present mobile advertisements and apps and continue growth of Google’s ads revenue generation in changing technology scenario. With its own platform, Google can present advertisements freely to users which could have not been the case with Iphone or other Smartphones available.

Features of Nexus One Phone:

Size and weight
Height    119mm
Width    59.8mm
Depth    11.5mm
Weight    130 grams w/battery,     100g w/o battery

3.7-inch (diagonal) widescreen WVGA AMOLED touchscreen
800 x 480 pixels
100,000:1 typical contrast ratio
1ms typical response rate

Camera & Flash
5 megapixels
Autofocus from 6cm to infinity
2X digital zoom
LED flash
User can include location of photos from phone’s AGPS receiver
Video captured at 720×480 pixels at 20 frames per second or higher, depending on lighting conditions

Cellular & Wireless
UMTS Band 1/4/8 (2100/AWS/900)
HSDPA 7.2Mbps
GSM/EDGE (850, 900, 1800, 1900 MHz)
Wi-Fi (802.11b/g)
Bluetooth 2.1 + EDR
A2DP stereo Bluetooth

Power and battery
Removable 1400 mAH battery
Charges at 480mA from USB, at 980mA from supplied charger
Talk time
Up to 10 hours on 2G
Up to 7 hours on 3G
Standby time
Up to 290 hours on 2G Up to 250 hours on 3G
Internet use
Up to 5 hours on 3G
Up to 6.5 hours on Wi-Fi
Video playback
Up to 7 hours
Audio playback
Up to 20 hours

Qualcomm QSD 8250 1 GHz

Operating system
Android Mobile Technology Platform 2.1 (Eclair)

512MB Flash
4GB Micro SD Card (Expandable to 32 GB)

Assisted global positioning system (AGPS) receiver
Cell tower and Wi-Fi positioning
Digital compass

Language support
English (U.S), French (France), German, Traditional Chinese, Simplified Chinese, Italian, Spanish, Portuguese (Brazil), Korean, Japanese, Russian


English (U.S), French (France), German, Italian, Spanish, Portuguese (Brazil)

Roundrock Web DesignAustin Search Engine Marketing

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