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Category: Website Development Page 2 of 5

Tips For Creating Smartphone-friendly Websites

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On November 23, 2012

In Website Development

November 22, 2012

The iPhone has set a benchmark for all other smartphones in the market. Over the period of time, Smartphone usage has shown an increasing upward trend and is expected to boom in future. This clearly means that people will spend a lot of time surfing the Web on their mobile devices. Even online purchasing through mobile phones will touch a new high in the coming months. So this makes it important for you to have an effective strategy for making the visitor stick to your Website once he lands on it while browsing through his smartphone. To achieve the same, your website has to be in amalgamation with the mobile experience. So how do you achieve this sync? Read on to know some of the best tips that can help to make your site smartphone-friendly.

  • You should design your website for a 340X240 pixel screen size. If you design a wider Web page (fixed width), mobile users will have to scroll sideways or zoom out in order to view the full page at once.
  • Secondly, you should make use of the Web programs that will help to optimize your Website for smartphone browsers. For that, you can use various plug-ins that can optimize sites running on various platforms for mobile browsers. To make sure your website works well on mobile devices, you can hire an experienced Mobile Website Development Company that can easily help you in converting your Web based site to a mobile-friendly one.
  • Attractive graphics definitely make your Website look trendy but can confuse the visitor if he is viewing your site on a small screen. Clear words should be used in navigation bars so that it is comfortable for the user to browse through various sections on his smartphone.
  • Fourthly, you must remember that iPhones and related Apple devices are not compatible with Adobe Flash. So if you use flash, all your effort gone into making ‘cool’ graphics will go down the drain. In case your business demand is such that you cannot avoid Flash, you should go in for a streamlined, mobile-only version of your Website without flash.
  • You must upgrade your Web hosting and cut down on the image size if you want to decrease the loading time of your Website on mobile devices. This is because most of the smartphone users do not use high-speed Internet connections while surfing on their mobile device. So, they might close your site if the downloading time is beyond their patience.
  • Last but not the least, stay away from long passages of text. People going through your Website on their smartphones might find it difficult to read too much text at a stretch. For grabbing their attention, keep the text short and precise.

If you keep the above tips in mind, you will definitely be able to capture the attention of an online mobile user and get him hooked to your Website. We at Centex Technologies provide mobile application development and website design services to our clients in Austin, Dallas and Killeen areas in Central Texas.

Austin Website Design: Custom Website Design or Template?

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On August 13, 2012

In Website Development

August 13, 2012

Most business owners who wish to have an online presence, but aren’t sure of how to get started, end up facing the dilemma of a customized web design versus a website template. This decision is an important one to make, since it is what determines what your business looks like when a customer first visits your website. The effect of how presentable your website is is similar to that of an office space in the real world. Not only does an attractive and well-built website look professional and credible, but it also makes the browsing experience better for your customers.

Custom web design-

Benefits-

  • A customized layout that isn’t being used by any other business.
  • Search engine friendly background coding- This can be ensured by hiring an experienced web designer, and will be of immense help in your SEO strategies later on.
  • You can tell your website designer of future plans, and ensure that he leaves scope for accommodating them in future, in case you cannot afford them with your current budget.
  • You can include any particular features that you would like to have in your website, which is usually not possible with a website template.

Downfalls-

  • This might be slightly more expensive and time-consuming than a website template.
  • If you do not have knowledge of website coding, you will need to have a content management system incorporated into the website.

Website template-

Benefits-

  • These are suitable for companies that wish to have an online presence on a shoestring budget.
  • A website template has a much shorter development time than a customized website, which means that you can go live within hours.
  • You can make use of the color combinations and layouts in a website template for getting inspiration while designing a customized website.

Downfalls-

  • The design you choose is already going to be in use by several other companies.
  • It is very difficult to incorporate any customized features into a template. Even though you might incorporate some original graphics or content, a template always runs the risk of breaking down.
  • If the background coding is not done from a search-engine perspective, this can be detrimental to your SEO efforts in the long run.
  • Antiquated coding in a website template might prevent it from working well in all browsers.

Centex Technologies provide Customized Website Design And Development Services in Austin, Dallas and Killeen regions. For more information on the same, feel free to contact on our toll free number – (800) 236-1497

SEO Friendly Code: What It Means?

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On August 6, 2012

In SEO Marketing, Website Development

August 6, 2012

Correct and well-formed code is an essential pre-requisite when building a website. The code of your website has a direct impact on how it is indexed by search engines and eventually how high it will rank in search results. This makes proper code structure one of the key considerations for any SEO campaign. You must ensure that tags are well closed and the source code that you specify is not confusing for search engine bots. If you are using open source scripts, both too new and too old scripts are best to be avoided, because while the former might not be recognized by most browsers, the latter is likely to be valid just for a single browser.

By failing to abide by the pre-programmed set of rules that spiders are designed to follow, you can put your website at a risk of being improperly indexed, or even worse, not indexed at all. If your site is not indexed, any amount of SEO efforts cannot help to boost your rankings, which emphasizes on the need for SEO-friendly code. Once your code is correctly formed, you can then concentrate on optimization efforts, without having to worry about technical pitfalls coming in the way. The trick is to keep your code as clean and simple as possible.

You will be amazed at how a well-structured code not just works for your website’s rankings on search engines, but also helps it to work better by improving loading time and increasing multi- browser compatibility. Even though you will find that there are no set rules that go into the creation of a perfect code, especially considering the ever-changing dynamics of ranking algorithms of search engines, every little effort to fine-tune your page will pay greatly in terms of improved rankings.

The following tips will guide you on how to design your website’s code for superior performance as well as search engine optimization-

  • Do not use too much of JavaScript as search engines have trouble reading JavaScript.
  • Avoid using flash in the website.
  • Use H1, H2, etc tags as and when required.
  • Webpages created should be readable for search engines.
  • Include your most important keywords in the meta tag
  • Choose the text of your description carefully, keeping the most relevant part first
  • Avoid spamming using hidden keywords unless you want to get banned
  • Try to use the keywords in your links, as well as domain name if possible

Centex Technologies is a SEO Service Company engaged in SEO Web Development, SEO Website Design, On Page and Off Page Search Engine Optimization Activities and Internet Marketing serving Austin, Dallas, Killeen and other Central Texas areas. For more information on SEO services in Dallas, call Centex Technologies at toll free no – (800) 236-1497

Austin Tx Web Development: Website Design Tips

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On June 20, 2012

In Website Development

June 20, 2012

A little thought into designing your website can go a long way in making visitors come back to your website again and again. It’s very easy to create pages that frustrate your visitors even though you do not intend to do so.  Visitors who are annoyed are likely to click off without seeing what you have to offer. This is where a few tips on designing your website might be helpful. Those interested in making websites for their businesses in Dallas, might find the following points quite helpful.

User-friendly
Keeping the website use- friendly is very important. For this, ensure that that your web pages are pretty fast to browse through. They should be short but not too short. The pages should give the users what they are looking for quickly without frustrating them. Also the pages should be attractive but not distracting.

Clear Navigation
It should be easy for the user to navigate through your web page. All important links should be at prominent places. Preferably-right on top. Make use of menus on the right and left. No matter how great your content or products are, if the users can’t find what they are looking for, they will get discouraged fast and look elsewhere.

Tips from friends
Get some tips from your friends and find out what they have to say about your website. Encourage them to send comments, criticisms, and complaints about your site.

Prominent local symbols
When creating a website, try to include some prominent local location maps in it. This will make it easier for the users to find what they are looking for in the blink of an eye and they will want to visit your site for its convenience. In addition to this, you can also use prominent local symbols. It will be easier for users to associate with the site.

Spellings and grammar
Make it a point to give due consideration on the spelling and grammar on your website. People judge websites by the quality of the writing, spelling and grammar errors.  Getting the website designed from a good website designing company will take care of such factors.

Professional help
Designing a website on your own can be quite a daunting task. It’s advisable to hire a good website design company for maximum impact on the users. Such a web design and development company knows what the average internet user is looking for in a website.

Centex Technologies is a Dallas, Killeen and Austin Web Development Company which provides Website Designing, SEO, and Internet Marketing services to its clients. For more information on our services, call us at Killeen (254-213-4740) or Dallas (972-851-7878) Office

Internet Marketing Guy – IT Support Central Texas

Website Creation: How To Proceed With It

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On March 12, 2012

In Website Development

March 12, 2012

Web development consists of several stages that need to be followed in a step by step manner to come up with a unique website that best represents your business. You can either choose to create a website on your own using the skill sets from within your organization or hire an outside agency specializing in providing web development services for the creation of an official webpage for your company. Most organizations these days tend to outsource web development processes so as to be able to have a competitive and professional looking website to represent their business. Some of the steps involved in web development whether you choose to develop it on your own or rope in third parties to do the same are:

  • The first step in web development is registering a domain name. There are several different options available while selecting domain names. The domain name should be chosen after careful analysis on what best represents your business and something that is simple while having immediate recall value for customers.
  • After the registration of an appropriate domain name, you will also need to choose a server on which you wish to host your website. The server may be .Window or Linux. The server that you choose depends on your individual requirements and can vary from company to company and your personal preferences.
  • The next step involves coming up with a suitable template for your website and dealing with the design aspects. The colors and fonts that are going to be used along with the placement of different elements on the webpage needs to be determined. The percentage of graphical content to textual content is also decided.
  • After the templates have been worked out, HTML coding is needed for the development of the website and for it to find a place on the internet.
  • The next step usually involves programming aspects and testing the workability of the website. Depending on various features desired in your website, you may choose to get different modules created. The usual modules are contact feature, chat feature, payment gateway, shopping cart, content management system, banner management etc.
  • Last step involves testing of the web application and implementing various analytics and tracking codes to track the performance of your website. Some companies do resort to beneficial process of SEO to get on the top ranks of search engines.

For complete web development, designing and SEO solutions, feel free to contact us at Centex Technologies at our Killeen (254-213-4740) and Dallas (972-851-7878) Texas Office.

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