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Category: Website Development Page 3 of 5

Mobile Payment Options – How They Will Benefit Ecommerce.

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On March 6, 2012

In Website Development

March 6, 2012

The option of using your mobile to make payments for different items that you purchase is fast becoming reality with several major players coming up with a suitable interface to use for this purpose. Due to the high reach of mobile phones in cities all over the world today, development of mobile payment options is likely to benefit e-commerce in a massive way. Today, more people around the world possess mobile phones than those that possess laptops or personal computers. With the prices of mobile phones reducing year after year and the development of technologies that help process mobile payments in a secure and simple manner, the usage of mobile phones for effecting payments and completing transactions is likely to grow by leaps and bounds. There are several benefits associated with mobile payments for companies engaged in e commerce.

Using mobile phones to make payments is a much easier method than carrying bulky cash or credit cards. Users are also the least likely to forget their mobile phones at home as they require this device for several other purposes and thus tend to carry it everywhere with them. A mobile phone is not only easy to carry but has the least chances of being lost or misplaced when compared to other means of payment like credit cards and hard cash. There is zero paper work associated with making mobile payments as the user generally has to fill in a password or provide other identifying information depending on the kind of application being used for making payments. Customers do not need to sign any bills or keep any receipts for providing proofs of transactions later on as a permanent record is created on the mobile payment account itself. For businesses engaged in e-commerce, this can be highly useful as the ease of use associated with mobile payments makes people more liable to go in for purchases that they would not have considered otherwise.

Mobile payments can also be advantageous for e commerce in the sense that vendors do not need to come up with separate payment mechanisms of their own. There is also a greater deal of security and safety of transactions conducted through the mobile phone as compared to other payment methods.

We at Centex Technologies provide complete Ecommerce Solutions including payment gateway integration, ecommerce application, APIs etc. We also provide SEO services to our clients.

Social Media Central Texas – Roundrock Web Design

Ecommerce Website Design

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On November 10, 2011

In Website Development

November 10, 2011

An e-commerce website is generally established by business houses in order to provide online ordering and delivery of goods or services. E-commerce websites are also used to advertize and promote businesses among masses at a simple instant of a click. There are several aspects that go into the creation of an eCommerce website. There are multiple design features that need to be kept in mind while developing an eCommerce website as your business website is deemed to represent the image of your brand to web surfers and potential customers. It is thus essential to ensure that all necessary aspects are incorporated into your website to make it easily navigable and attractive for visitors.

The main element that needs to be decided while coming up with an eCommerce website design is the kinds of fonts and colors that you are going to be using for the text displayed on the webpages. This is not a simple decision and should never be left to chance as the way the text is inserted in your website can go a long way in encouraging visitors to stay and read the content. If you use fonts that are too large or too small or are in garish colors, you can end up alienating your customers as they are likely to find it difficult to read your website’s text. It is thus vital that you make use of standardized fonts in basic colors to sustain their interest.

Your ecommerce website should have a well defined layout and should be properly organized into different sections so that it is easier to navigate and customers can retrieve the required information quickly and easily. Everything should be categorized into different relevant headings so that all customers can figure out the elements present in your website and use them to make purchases. It is also imperative that you provide a FAQ section to answer frequently asked questions and queries of customers. This helps make your website more user friendly and hassle free. For answers that cannot be found in this section, there also needs to be a “contact us” section so as to be able to get in touch with your company for addressing other grievances of customers.

If you are planning to start a eCommerce website or thinking of revamping your existing website, then feel free to contact us on our Toll Free no – (800) 236-1497. We at Centex Technologies (Offices – Dallas & Killeen Tx) create user friendly ecommerce websites for our clients across the globe.

Website Development Consultant Central Texas – Web Design Austin

Tips To Keep Your Website Secure

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On July 25, 2011

In IT Support, Security, Website Development

July 25, 2011

With the development in the web technology, the number of web sites that are being hacked is also on the rise. Keeping the website secure is an intricate issue that the web site designers and owners often fail to notice. Here are some important tips that you should always keep in mind to keep your web site safe and secure.

Keep your software updated: To prevent other people from taking advantage of your software ambiguity, make sure you update it from time to time and also download the patch program. If you are using the old version of any software, your web site is likely to be in a state of high insecurity. Thus, instead of manual updating, turn on the automatic updates of the software if it is available.

Use strong passwords to host account, FTP and control panel: Short and simple passwords are likely to be very easily accessed by the hackers. It is advisable to make your password as difficult as possible. The password should never contain your name, date of birth or any relevant information. Try to keep changing your password after every two or three months.

Update your antivirus: Make sure that you have updated antivirus software. Scan your computer frequently for any sort of viruses. It is possible that the hackers gain access to your passwords through any sort of viruses in your computer.

Backup your web site: Always have a complete backup of your web site. Even if it is hacked, you would not lose your files or the web site. Do not expect your web host to guard you if there is any blow. Do not store the backup files in the web servers. Instead, store them in the PC or USB.

Monitor your traffic regularly: Check your log files on a regular basis and monitor the visitors to your site. If there is anyone unusual, you need to be very careful. This could be a hacker.

Choose a trustworthy web host: Always go for a reliable web hosting service providers who offer customer support round the clock.

These are the important steps that you, as a web site owner, must take in order to keep your web site safe and secure. It is better to be cautious than be remorseful afterwards.

To know more how you can keep your website secure, feel free to contact us at Centex Technologies. We provide IT Support, Web Application Development, SEO and Internet Marketing services.

Web Development Austin – Web Design Austin

Google Checkout – An Insight

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On July 18, 2011

In Website Development

July 18, 2011

Google checkout is a service provided by Google that makes it simple for you to make payments for your online purchases. Users can save their debit or credit card as well the shipping information in their Google account so that they can easily make purchases at the online stores that are participating in it. Google checkout also puts forward protection from any type of fraud and also has an integrated page to track the purchases and its status.

Overview

Google checkout is an alternative method that can be used for buying online. Although it is primarily designed to process the transactions that involve digital and tangible goods, yet it can be used for other transactions such as subscriptions, services and donations. However, at present, one cannot make use of Google checkout to transfer money person to person.

For the buyers, Google checkout has turned out to be a secure, convenient and a fast way for online shopping. Google checkout has made it much easy to shop online by presenting a single log-in to make any sort of purchases all the way through the web.

Benefits of Google checkout to businesses

  • Attract leads: Google checkout is itself a brand and a symbol of trust. Google Checkout logo acts as a seal of trust for online shoppers. If you are using Google Checkout for processing payments you are bound to get an increase in sales.
  • Convert sales: When the clients skim over your web site, the efficient checkout process of Google checkout helps to reduce the cart desertion and convince the clients to purchase. If the buyers have already made use of Google checkout, all they have to do is to login their Google checkout account to make purchases from you. There is no need to re enter their shipping and payment details at every purchase they make.
  • Processing: When customers purchase anything from you, you get a notification from Google about the order.  This allows you to then process the order.
  • Fighting fraud: The advanced tools of Google checkout help you to fight fraud by stopping any invalid orders from approaching you. You can also enjoy chargeback protection.

Thus, Google checkout provides you an easy, secure and convenient way of shopping online and saves you from any sort of hassles and frauds.

We at Centex Technologies provide complete eCommerce solutions including payment gateway integration with shopping cart. For more information on our eCommerce solutions, call us at 800. 236. 1497

Web Development Austin – Web Design Austin

Importance Of Website Navigation

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On June 6, 2011

In Website Development

June 6, 2011

Website navigation pattern is one of the important elements that can actually govern the ease of use of a particular portal. Not only visitors will be able to use your website effectively, but they will know what to find where? Website navigation or html sitemaps for bigger websites plays an important role in achieving better and higher ranks in search engines. They not only direct website visitors to targeted pages but also let Search Engine spiders know what and where to index. This is the reason why the companies that offer professional web designing services emphasize the need of good website navigation and architecture.

The basic step for good website navigation is to build a suitable site map. As the name suggests, a site map is the basic outline of your whole website. The website may consist of numerous pages, sections as well as sub sections. A sitemap will be an indicator of all those and will also provide a hyperlink to all the pages. Obviously, if you have a site map on your website, it would be much easier for the viewers to navigate through the pages. Web designing services give more consideration towards constructing a site map that is easily understandable to facilitate the search engines to index the site. It is important to note that site map may not be required for small websites with 20-30 web pages but they are must for websites having multiple sections and sub sections.

Apart from easy site navigation, there are numerous other benefits that a site map can put forward. Some of them are:

  • Your website attains easier navigation as well as better ranking by the search engines.
  • You attain the opportunity to index any changes in the content of your website at a faster pace. You can just inform the search engines about these changes through the site map.
  • It can be very helpful when there are some links that are accidentally broken or some urchin pages that you cannot access through other means.
  • For new websites, a site map speeds up the procedure of indexing the pages.
  • It helps in the better classification of your website content.

In addition to the site maps, there are many other things that you need to follow to provide an easy navigation to your viewers. These are:

  • To hyperlink the pages through the use of relevant keywords in content. It helps you to maintain an organized website.
  • Usage of Breadcrumbs within the content pages.
  • Categorizing content pages into sections and subsections according to the nature of information/ service/ products provided.
  • To create links, link titles, anchor texts, urls according to the page (and keywords targeted).

We at Centex Technologies provide wide range of Web Design and Development services. To create Search Engine Optimized websites with compelling content, call us today at – 800 236 1497 (Toll Free)

Web Development Austin – Web Design Austin

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