Archive for category Website Development

Few Common Design Mistakes

Posted by centexitguy in SEO Marketing, Uncategorized, Website Development on April 11, 2011

Few Common Design Mistakes
In the modern era, everybody is eager to get his business online to reach masses. For that purpose they need to hire a web-design company to create a website that represents their products and services. It is one of the common mistakes made by most of the web design and development companies that they do not incorporate the much needed SEO elements. This is due to the fact that most of the web design companies are not mindful of SEO-friendly designs. As a result, even after making an awesome website, the company does not make much profit. It is all due to weak SEO web design concept.  This makes it important for you to always opt for a professional company that has exact knowledge about SEO elements to be incorporated in the website design.
Below you will find a few common SEO design mistakes that one must always avoid to attain Search Engine popularity:
1. Extra usage of Flash: Adobe has made a lot of outstanding strides in getting its files readable, and should be applauded for it. But it must be noted that the text in the Flash files gets embedded into the images, which are not interpreted by the search engines. Most of the time, the search engine sees a big blank spot whenever Flash is exhibited, so it cannot judge how relevant a website is.
2. Utilization of frames: Search engines also don’t like internet sites in frames as it is difficult for search engine spiders to examine and rank the website. The old hat coding impacts the reputation of the website and ends up in lowering down its rank within the search engines.
3. Applying JavaScript navigation: JavaScript is devaluated by the Web spiders. So abstain from making extensive use of javascript drop down links and other navigation tools.
4. Unnecessary usage of Graphics: Web crawlers do not acknowledge links that are made in graphics. They distinctly support links in text format, so whenever you need to make link, you should make it using the plain text format. For image links, proper usage of ALT tags should be done.
5. Utilization of hidden text: Making use of hidden text is against the guidelines of the search engines. Search engines might ban such websites and this would result in an immediate disbarment from all the web crawlers.
6. Lack of content on the home page: There are a few very big companies who think that they can get adequate search engine rankings with no need of supplying readable text to the website’s homepage. This is a huge mistake done by them. Content is what makes our websites readable for search engines and ideally, we should have keywords based content on the home page.
For hiring able web designers who very well understand the concept of both Web designing as well as SEO, choose Centex Technologies. We can be contacted at: Toll Free: (800) 236-1497.

April 11, 2011

In the modern era, everybody is eager to get his business online to reach masses. For that purpose they need to hire a web-design company to create a website that represents their products and services. It is one of the common mistakes made by most of the web design and development companies that they do not incorporate the much needed SEO elements. This is due to the fact that most of the web design companies are not mindful of SEO-friendly designs. As a result, even after making an awesome website, the company does not make much profit. It is all due to weak SEO web design concept.  This makes it important for you to always opt for a professional company that has exact knowledge about SEO elements to be incorporated in the website design.

Below you will find a few common SEO design mistakes that one must always avoid to attain Search Engine popularity:

  1. Extra usage of Flash: Adobe has made a lot of outstanding strides in getting its files readable, and should be applauded for it. But it must be noted that the text in the Flash files gets embedded into the images, which are not interpreted by the search engines. Most of the time, the search engine sees a big blank spot whenever Flash is exhibited, so it cannot judge how relevant a website is.
  2. Utilization of frames: Search engines also don’t like internet sites in frames as it is difficult for search engine spiders to examine and rank the website. The old hat coding impacts the reputation of the website and ends up in lowering down its rank within the search engines.
  3. Applying JavaScript navigation: JavaScript is devaluated by the Web spiders. So abstain from making extensive use of javascript drop down links and other navigation tools.
  4. Unnecessary usage of Graphics: Web crawlers do not acknowledge links that are made in graphics. They distinctly support links in text format, so whenever you need to make link, you should make it using the plain text format. For image links, proper usage of ALT tags should be done.
  5. Utilization of hidden text: Making use of hidden text is against the guidelines of the search engines. Search engines might ban such websites and this would result in an immediate disbarment from all the web crawlers.
  6. Lack of content on the home page: There are a few very big companies who think that they can get adequate search engine rankings with no need of supplying readable text to the website’s homepage. This is a huge mistake done by them. Content is what makes our websites readable for search engines and ideally, we should have keywords based content on the home page.

For hiring able web designers who very well understand the concept of both Web designing as well as SEO, choose Centex Technologies. We can be contacted at: Toll Free: (800) 236-1497.

SEO Austin – Web Design Austin

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Web Development’s Future: A Peek through the Potential Modifications

Posted by centexitguy in Website Development on March 28, 2011

Web Development’s Future: A Peek through the Potential Modifications
The marketplace of web has not been a consistent one as it goes through regular modifications in its trends and styling. For a web developer, it is hence a must necessitate to maintain himself updated and in sync with the varying characteristics of web development. At the same time web businesses need to upgrade themselves in order to provide the best to their users. Here I would be going to talk about few of the upcoming features of web development that are anticipated to make considerable change in the future of the web industry:
An Improvement of Priority: From Customer Work to Mobile Marketing:
An upcoming vogue of the industry exhibits that the priorities for web businesses are quickly shifting from a simple web based solution to full-fledged internet marketing business. Instruments like iPhones and iPad are altering the scenario of web development as it makes for a bit more mature and user penetrating mediums. Now web applications are developed to run on computer systems and mobile phones/ handhelds.
Decreased demand for the conversion services:
It is anticipated that in the forthcoming days, open source script customization; for example WordPress, will acquire more momentum in the market. This would remain true for small segment businesses while medium and large segments will continue to use customized application development. The prevailing trend in the industry already exhibits an up-scaling growth of demand for the open source softwares and pre-created scripts such as WordPress and Dot Net Nuke etc.
Interactive and dynamic layout:
With customers turning more tech savvy, static web development will turn past in no time. Already in the ride, interactive and dynamic web development is considered to turn into an ultimate web solution to be trusted by both the customers and developers.
Web 3.0
Concept of Web 3.0 web applications is growing at an exponential pace. Semantic web, microformats, natural language search, data mining, and artificial intelligence would be used even more by the web based businesses in times to come.
Are you trying to find the best web developers for you? Don’t worry when Centex Technologies is here. We strive to provide you with the best we can in terms of web development and designing services. Contact us today at (254) 213-4740.

March 28, 2011

The marketplace of web has not been a consistent one as it goes through regular modifications in its trends and styling. For a web developer, it is hence a must necessitate to maintain himself updated and in sync with the varying characteristics of web development. At the same time web businesses need to upgrade themselves in order to provide the best to their users. Here I would be going to talk about few of the upcoming features of web development that are anticipated to make considerable change in the future of the web industry:

An Improvement of Priority: From Customer Work to Mobile Marketing:

An upcoming vogue of the industry exhibits that the priorities for web businesses are quickly shifting from a simple web based solution to full-fledged internet marketing business. Instruments like iPhones and iPad are altering the scenario of web development as they constitute a  bit more mature and user penetrating mediums. Now web applications are developed to run on computer systems and mobile phones/ handhelds.

Decreased demand for the conversion services:

It is anticipated that in the forthcoming days, open source script customization; for example WordPress, will acquire more momentum in the market. This would remain true for small segment businesses while medium and large segments will continue to use customized application development. The prevailing trend in the industry already exhibits an up-scaling growth of demand for the open source softwares and pre-created scripts such as WordPress and Dot Net Nuke etc.

Interactive and dynamic layout:

With customers turning more tech savvy, static web development will turn past in no time. Already in the ride, interactive and dynamic web development is considered to turn into an ultimate web solution to be trusted by both the customers and developers.

Web 3.0

Concept of Web 3.0 web applications is growing at an exponential pace. Semantic web, microformats, natural language search, data mining, and artificial intelligence would be used even more by the web based businesses in times to come.

Are you trying to find the best web developers for you? Don’t worry when Centex Technologies is here. We strive to provide you with the best we can in terms of web development and designing services. Contact us today at (254) 213-4740.

Web Development Austin – Roundrock Web Design

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Important Ecommerce Website Features

Posted by centexitguy in Website Development on December 27, 2010

December 27, 2010

If you are planning to start an online shopping business, the first thing that you will need to do is to create an eCommerce website that can help bring your products to customers. You can create a ecommerce website by roping in experienced web development company. The eCommerce website can be hosted on web servers by paying web hosting company a certain annual or monthly fee. The name of your website should be easy to remember and spell so that visitors do not experience any problems logging on to it. If you are creating an eCommerce website for the first time in order to give impetus to a new business, you should try to incorporate the following elements in your website:

  1. Online selling is a lot more social now days. As an eCommerce website, you should incorporate various available social media promotion tools within the website to effectively put your products across masses.
  2. There must be a well developed home page in colors that are not too garish and are in accordance with your products. This helps set the theme for the rest of the website. For example, if you are into the business of selling environment friendly products, you should keep the color of your homepage in different shades of green. There should be other buttons on the homepage that should be big enough to be seen by the average viewer and help direct visitors to other related pages.
  3. It is vital for an ecommerce website to have a detailed product catalog listing all the products that are on offer for sale along with the price that is being charged on them. The product id should also be affixed to each product to help identify them easily. The colors offered should be showcased with the option to see the particular product in all colors available.
  4. In today’s times, internet fraud and stealth of money has become quite common. This has made it necessary to have certain security features like SSL in place as potential buyers are going to be sharing their bank account and credit card details on your website while buying items. This also helps build you credibility among customers and makes it easy for them to purchase from you.
  5. You should incorporate features like affiliate system, auto product suggestions, newsletter, promotional codes in your shopping cart. It is beneficial for increasing the sales of your store.

The whole idea is to keep the eCommerce website simple and user friendly. Well planned ecommerce website can generate high business revenues and can make your online selling business a success.

We at Centex Technologies provide complete ecommerce solutions to our clients. We custom create shopping carts to generate personalized experience for users. For more information on our web development services, please feel free to call us at: (254)-213-4740

Website Development Austin – Web Design Austin Texas

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What Is A Payment Gateway?

Posted by centexitguy in Website Development on August 23, 2010

August 23, 2010

Payment gateway is a software solution that allows internet users to make purchase online. There are several websites online that are selling products to its customers online and are making use of payment gateways to charge them for their purchases, the most popular payment gateways being PayPal, and Authorize.net.

These gateways are analogous to POS as seen in the offline shops. While selecting a payment gateway, you need to be very sure that it is reliable and 100% secure. The popular gateways like PayPal have been around for years and are known for reliable services to the customers. All the payment gateways use mandatory security procedures like working on SSL, having independent servers and incorporating fraud tracking mechanism.

If you have an online store, you may need to have a payment gateway which works with the shopping cart to allow successful checkouts. The process of connection of an online store with gateway is called Payment Gateway Integration. To integrate a payment gateway with your ecommerce website, you will need to take services of a reliable web development company.

How Payment Gateway Works:

  • After selecting the products that a customer wants to buy online he submits his order and it is forwarded in an encrypted form to the web server of the seller. Through SSL, the information fed in the form is encrypted and is sent to Gateway.
  • The details of the transaction are then forwarded to the acquiring bank of the merchant.
  • The acquiring banks then forward the same to issuing bank i.e. the bank that has provided the credit card to the buyer.
  • After getting the details, issuing bank then forwards the response to an online gateway that whether the payment has been acknowledged or not. If not acknowledged, the cause is also sent in the response.
  • The cause is then forwarded to gateway and hence to the server of the merchant.
  • The response is ultimately sent to buyer in an encrypted form to inform the customer if his order has been placed effectively or not.
  • At last, the issuing bank deposits the required amount in the account of merchant.

Why Online Payment Gateway is essential?

  • It is an indispensable part of online shopping, payment of goods bought online cannot be made without a payment gateway.
  • It adds to the use of E-Commerce i.e. selling and buying of goods via internet.

The only thing that you need to keep in mind is the security of the whole process while working with payment gateways. You need to follow the procedures laid by the local agencies as well as payment gateways for integrating these successfully. You should take services of experienced Web Development Company for payment gateway integration. We at Centex Technologies are experts in providing Ecommerce solutions including creation of shopping carts, payment gateway integration, ecommerce optimization, and pay-per-click management.

Web Development Central Texas – SEO Central Texas

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Work Management Through Microsoft SharePoint

Posted by centexitguy in Website Development on June 20, 2010

June 20, 2010

The launch of Windows SharePoint Services has made it easier for corporate organizations to ensure team collaboration through a scalable, secure, enterprise-level portal. All the information is collected and organized at a single place, making it easy to find relevant data quickly. Team members and site managers can coordinate to work on projects, documents, announcements and other activities.

Functions of SharePoint

  • Single point access to information provides an integrated portal to team members. This leads to better decision-making and collaboration.
  • Page and document changes can be instantly declared through subscribed alerts.
  • It is very convenient and flexible for users who access the SharePoint portal with personalized content and layout.
  • All team members can enjoy easy personal and public views of information, applications and documents. This encourages collaboration with coworkers, partners and clients.
  • Standardized templates provide for best-practice SharePoint sites along with simplified site and document editing via integrated Microsoft Office applications.

SharePoint for Work Management

With excellent flexibility and high level of functionality, SharePoint allows team members to execute tasks quickly, share information and maximum productivity through greater collaboration. The main advantages of using Microsoft SharePoint include the following:

High Productivity
Better productivity can be achieved through SharePoint sites that get rid of time, place and technical limitations. On the other hand, team members get a reliable, affordable and flexible method of increasing productivity. Workspace site creation is also enabled through flexible user management and in-built templates. A single, password-protected site gives constant access to team information and documents.

Community Environment
SharePoint empowers easy gathering and sharing of information, ideas, documents and communication among team members. It also has features that enable surveys’, discussions and document collaboration. Web browsers as well as client supported web services can be used to access content of the site.

Personal Tasks
Individuals can locate documents, read and edit events, assignments and communicate with clients and project leaders through SharePoint. Other useful features include alerts, calendars, appointments, etc.

Centex Technologies provides Web Development services for clients across the globe. Contact Us today for a free quote.

Web Development Central Texas – SEO Central Texas

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