June 9, 2015
In an attempt to enhance search experience for mobile users, Google has once again come up with a remarkable innovation called ‘Now on Tap’. At Google I/O held this May in San Francisco, the company previewed this smart upgrade to Google Now, a feature that will be available in the upcoming Android M.The basic idea behind Google Now on Tap is to enable the users to access information as and when needed, without having to leave the app they are using.
What Is It Exactly?
Essentially, Now On Tap takes the power of Google Now to a whole new level. It will be a core part of your Android operating system that will connect every element of your mobile device with Google’s extensive database. Rather than being a full screen app, Now On Tap will have a card-like interface that will appear on top of whichever app you are using, providing information relevant to the current content on your mobile screen. For instance, if a friend sends you a message about going for a movie, you can quickly tap and hold the home button to invoke Google to read reviews, watch trailer or buy online tickets without closing the app.
How Google Now On Tap Works?
According to Google Now’s product director, Aparna Chennapragada, Now On Tap will scan the words that you are presently viewing on your mobile screen and identify the relevant terms in it. Then, it will search these terms on Google, come up with the most contextual information you might need and present it in a card like format.
Just as with Google’s all other apps, the functionality is not limited for Now on Tap as well. It can provide information on anything and everything right from music, people, movies, restaurants, places and a lot more. Now on Tap will even work with voice search, with the user saying ‘ok Google’ from any screen or app in his phone. Let’s say you are listening to a song on your phone and you want to know about its singer. You simply need to say ‘Ok Google, who is the singer’ and you will automatically get the answer without the need to mention the name of the song.
The rollout is expected to come around the third quarter of 2015 alongside the release of Android M, according to official sources from Google.