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Tag: Austin Web Development

SEO Friendly Code: What It Means?

August 6, 2012

Correct and well-formed code is an essential pre-requisite when building a website. The code of your website has a direct impact on how it is indexed by search engines and eventually how high it will rank in search results. This makes proper code structure one of the key considerations for any SEO campaign. You must ensure that tags are well closed and the source code that you specify is not confusing for search engine bots. If you are using open source scripts, both too new and too old scripts are best to be avoided, because while the former might not be recognized by most browsers, the latter is likely to be valid just for a single browser.

By failing to abide by the pre-programmed set of rules that spiders are designed to follow, you can put your website at a risk of being improperly indexed, or even worse, not indexed at all. If your site is not indexed, any amount of SEO efforts cannot help to boost your rankings, which emphasizes on the need for SEO-friendly code. Once your code is correctly formed, you can then concentrate on optimization efforts, without having to worry about technical pitfalls coming in the way. The trick is to keep your code as clean and simple as possible.

You will be amazed at how a well-structured code not just works for your website’s rankings on search engines, but also helps it to work better by improving loading time and increasing multi- browser compatibility. Even though you will find that there are no set rules that go into the creation of a perfect code, especially considering the ever-changing dynamics of ranking algorithms of search engines, every little effort to fine-tune your page will pay greatly in terms of improved rankings.

The following tips will guide you on how to design your website’s code for superior performance as well as search engine optimization-

  • Do not use too much of JavaScript as search engines have trouble reading JavaScript.
  • Avoid using flash in the website.
  • Use H1, H2, etc tags as and when required.
  • Webpages created should be readable for search engines.
  • Include your most important keywords in the meta tag
  • Choose the text of your description carefully, keeping the most relevant part first
  • Avoid spamming using hidden keywords unless you want to get banned
  • Try to use the keywords in your links, as well as domain name if possible

Centex Technologies is a SEO Service Company engaged in SEO Web Development, SEO Website Design, On Page and Off Page Search Engine Optimization Activities and Internet Marketing serving Austin, Dallas, Killeen and other Central Texas areas. For more information on SEO services in Dallas, call Centex Technologies at toll free no – (800) 236-1497

Restaurant Website Design Tips: Austin Web Development

July 28, 2012

The measure of success for a restaurant website is that it’s supposed to get people to your restaurant. That’s it. For this, the basic principles are that the website has to be user friendly, easy to go through, have organized information and should exhibit some branding items from the restaurant itself. Your website is supposed to supply the potential customers with vital information regarding the menu, location, charges, expert services etc. The website design for a restaurant is as significant as the interior layout of the restaurant if not more. The website of a restaurant speaks volumes about its character and personality.

Designing Tips For Restaurant Websites

Prominent menu
The menu should be clearly visible in the primary navigation or a noticeable button. It’s the first thing a diner will look for when navigating through your website. The menu should be laid out neatly with the prices and appropriate descriptions if any.

Your website should make it easy to track the location of your restaurant. For this, you can offer your visitors free mapping services that they can have direct access to from your website. You can also incorporate a proximity search function if you happen to have many locations. This will help your clients locate restaurants that are nearest to them.

High Quality Pictures
High quality pictures of the dishes you offer will stimulate all the senses of your clients. After all, dining is an activity that involves seeing, smelling, tasting and feeling. Good pictures on your website will help sell your food as well as offer a great description to those browsing through your website. You can take the help of an experienced professional photographer for the job.

Easy Reservations & Orders
Ensure that your preferred method of contract is prominent on your site. The numbers to call and the operating hours for reservations should be clearly mentioned on the website. Mention clearly the need to fill any online forms, requirements for fax orders and the information you will need for fulfilling the order. It should be a hassle-free experience for the client.

Reinforce Your Brand
Building a distinct brand in today’s competitive restaurant industry and standing out can be quite a daunting task. Pay attention to the logos, colors, font choices and graphics you use on your website. They should be recognizable as part of your restaurant.

Constant Updates
Keep updating your website with important information about your restaurant. Mention any event, specials or changes in the menu regularly. Your updates could be pleasant little surprises for clients who seek constant growth and change.

Centex Technologies provides Web Development and Website Designing Services in Austin, Dallas and Killeen regions. For more information feel free to call us at our toll free no – (800) 236-1497

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Austin Tx Web Development: Website Design Tips

June 20, 2012

A little thought into designing your website can go a long way in making visitors come back to your website again and again. It’s very easy to create pages that frustrate your visitors even though you do not intend to do so.  Visitors who are annoyed are likely to click off without seeing what you have to offer. This is where a few tips on designing your website might be helpful. Those interested in making websites for their businesses in Dallas, might find the following points quite helpful.

Keeping the website use- friendly is very important. For this, ensure that that your web pages are pretty fast to browse through. They should be short but not too short. The pages should give the users what they are looking for quickly without frustrating them. Also the pages should be attractive but not distracting.

Clear Navigation
It should be easy for the user to navigate through your web page. All important links should be at prominent places. Preferably-right on top. Make use of menus on the right and left. No matter how great your content or products are, if the users can’t find what they are looking for, they will get discouraged fast and look elsewhere.

Tips from friends
Get some tips from your friends and find out what they have to say about your website. Encourage them to send comments, criticisms, and complaints about your site.

Prominent local symbols
When creating a website, try to include some prominent local location maps in it. This will make it easier for the users to find what they are looking for in the blink of an eye and they will want to visit your site for its convenience. In addition to this, you can also use prominent local symbols. It will be easier for users to associate with the site.

Spellings and grammar
Make it a point to give due consideration on the spelling and grammar on your website. People judge websites by the quality of the writing, spelling and grammar errors.  Getting the website designed from a good website designing company will take care of such factors.

Professional help
Designing a website on your own can be quite a daunting task. It’s advisable to hire a good website design company for maximum impact on the users. Such a web design and development company knows what the average internet user is looking for in a website.

Centex Technologies is a Dallas, Killeen and Austin Web Development Company which provides Website Designing, SEO, and Internet Marketing services to its clients. For more information on our services, call us at Killeen (254-213-4740) or Dallas (972-851-7878) Office

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