Author: centexitguy Page 122 of 139

Virus Attacks Through Wireless Internet

On August 17, 2011

August 17, 2011

The use of wireless internet technologies for surfing various web pages has been increasing for a long time due to the ease and convenience that it offers to users. People are no longer sticking to fixed broadband lines connected to a fixed operating system and are instead accessing the internet through portable devices like laptops, tablets, phones, etc. Many places these days we have wi-fi connections that can be accessed by procuring the requisite username and password from the owners either by paying a certain fee or even free of cost in some cases.

This kind of free access to the internet at public places is making web surfers more prone to virus attacks that may be made through the openness offered by wireless internet systems. Anyone in the vicinity who is able to receive the wi-fi signal can simply log on to the network especially if it is being offered free of cost. In such a network, there can be all kinds of security lapses that may put your system at the receiving end of virus attacks. There are some tips mentioned below to help you avoid such attacks or at least help reduce their incidence:

Before logging onto any kind of free internet at a public place, you should ensure that the network is protected by the required firewall and antivirus software so as to build a multi protected layer for your operating system. There should be a strong IT department taking care of such requirements. You should beware of connecting your laptop the internet in the vicinity without checking for security problems that the internet may have.

It is advisable not to access websites and fill in your username and password at sites that contain private information about you that if stolen, may pose a significant threat to you. You should refrain from opening bank related websites or shopping websites where you need to fill in credit card related information.

It is essential to have good antivirus software installed on your operating system to help ward off virus attacks. Although not completely fool proof, such software can help reduce the number of attacks that your system may be subjected to.

For complete system and network protection tips, feel free to contact us at Centex Technologies. We serve Central Texas including Killeen, Austin and Dallas.

Web Development Austin – Web Design Austin

Hiring A SEO Consultant For Improved Returns

By centexitguy

On August 10, 2011

In SEO Marketing

August 10, 2011

When you create a web based business, the sole aim is to get targeted traffic on to your website and convert it into sales. This can be quite a challenge. Even if you are not relying on internet sales revenue to run your business, you will be surprised with the potential it stores to spearhead you profit’s graph. Serious marketing professionals cannot ignore the power of web.

As and when you decide on promoting your business on the web, first of all you need to know which tools would work the best for you. You may also need technical skills and understanding of various tools to get the best possible outcome. In most of the cases it will be a lot of effort to learn and implement the techniques of internet marketing. The best way to take reap benefits from internet is to hire a SEO/ Internet Marketing consultant.

A SEO consultant would be someone who has seen the web technology grow and have wide range of successful internet marketing projects under his belt. SEO consultant would be expert in planning strategies for your web based business. He will be instrumental in guiding your business to attain top ranks on various search engines for various relevant keywords/ terms. He will also help you with your other online marketing campaigns and would be advising you on the best website layout to convert your traffic into sales.

Why you need to hire a SEO consultant?

SEO consultant would be expert in his field. He would know the ins and outs of the trade.
SEO consultant would understand your customer behavior and demographics to strategize your business.
SEO consultant would know how search engines behave and how their technology works with the websites.
He would also be an expert in various tools and software to be used in the process.

To sum up, it is a very good idea to endeavor into internet marketing if you want to improve your returns. However, it is advisable that you take help of a professional SEO consultant that can correctly guide you to grow your business.

For more information on how we can help you attain top ranks on various search engines, visit us at Centex Technologies. We have offices in Dallas and Killeen Texas.

Austin Search Engine Marketing – SEO Austin Tx

Successful Internet Marketing Strategies

By centexitguy

On August 3, 2011

In Internet marketing

August 3, 2011

Winning the game of internet marketing is all about having a good understanding of your targeted customers. You need to know the basic demographics of your customers like – what is their age group, location, paying capacity etc. You might also need to have an insight of where to find your targeted customers. Once you know about these details, you can effectively use various internet marketing tools to generate traffic and ultimately higher sales.

In case you are a fresher to the concepts of internet marketing but do realize the importance it holds, you might want to use services of a specialized company to milk out the benefits associated with internet marketing. A specialized internet marketing company will work to understand your targeted customers and will find out ways to reach them effectively.

Like any other marketing technique, communication is of prime importance in internet marketing. Your business’s banners, advertizements, copy, portfolios, newsletters, press releases should be well formed and should convey the true benefits of your business to the potential customers.

There are various tools that can be used to plan an effective strategy for internet marketing. One of the best tools that can be used is the search results of Google.com. If your site is optimized for proper keywords targeting your audience, you can generate tremendous business by staying on top ranks. Various social networking tools like Facebook and micro blogging portals like Twitter also plays a substantial role in promoting your brand among the masses. Blogging is another tool that can reap you excellent rewards. A blog is favored by internet community and can be a good source for providing information to interested users. You can address various topics through blogs which can be beneficial for generating interest in your services. Paid advertizements, though costly but can prove to be a good source of generating traffic.

To make your campaign successful you will have to try various methods and adopt the best ones. With ever changing consumer trends and behavior of internet community, you have to keep on upgrading yourself to make sure you stay not only on top of your competition but always with your customers.

To plan your internet marketing campaign effectively, feel free to contact us at Centex Technologies Toll free – 800. 236. 1497.

Internet Marketing Austin – SEO Austin

Tips To Keep Your Website Secure

By centexitguy

On July 25, 2011

In IT Support, Security, Website Development

July 25, 2011

With the development in the web technology, the number of web sites that are being hacked is also on the rise. Keeping the website secure is an intricate issue that the web site designers and owners often fail to notice. Here are some important tips that you should always keep in mind to keep your web site safe and secure.

Keep your software updated: To prevent other people from taking advantage of your software ambiguity, make sure you update it from time to time and also download the patch program. If you are using the old version of any software, your web site is likely to be in a state of high insecurity. Thus, instead of manual updating, turn on the automatic updates of the software if it is available.

Use strong passwords to host account, FTP and control panel: Short and simple passwords are likely to be very easily accessed by the hackers. It is advisable to make your password as difficult as possible. The password should never contain your name, date of birth or any relevant information. Try to keep changing your password after every two or three months.

Update your antivirus: Make sure that you have updated antivirus software. Scan your computer frequently for any sort of viruses. It is possible that the hackers gain access to your passwords through any sort of viruses in your computer.

Backup your web site: Always have a complete backup of your web site. Even if it is hacked, you would not lose your files or the web site. Do not expect your web host to guard you if there is any blow. Do not store the backup files in the web servers. Instead, store them in the PC or USB.

Monitor your traffic regularly: Check your log files on a regular basis and monitor the visitors to your site. If there is anyone unusual, you need to be very careful. This could be a hacker.

Choose a trustworthy web host: Always go for a reliable web hosting service providers who offer customer support round the clock.

These are the important steps that you, as a web site owner, must take in order to keep your web site safe and secure. It is better to be cautious than be remorseful afterwards.

To know more how you can keep your website secure, feel free to contact us at Centex Technologies. We provide IT Support, Web Application Development, SEO and Internet Marketing services.

Web Development Austin – Web Design Austin

Google Checkout – An Insight

By centexitguy

On July 18, 2011

In Website Development

July 18, 2011

Google checkout is a service provided by Google that makes it simple for you to make payments for your online purchases. Users can save their debit or credit card as well the shipping information in their Google account so that they can easily make purchases at the online stores that are participating in it. Google checkout also puts forward protection from any type of fraud and also has an integrated page to track the purchases and its status.

Overview

Google checkout is an alternative method that can be used for buying online. Although it is primarily designed to process the transactions that involve digital and tangible goods, yet it can be used for other transactions such as subscriptions, services and donations. However, at present, one cannot make use of Google checkout to transfer money person to person.

For the buyers, Google checkout has turned out to be a secure, convenient and a fast way for online shopping. Google checkout has made it much easy to shop online by presenting a single log-in to make any sort of purchases all the way through the web.

Benefits of Google checkout to businesses

Attract leads: Google checkout is itself a brand and a symbol of trust. Google Checkout logo acts as a seal of trust for online shoppers. If you are using Google Checkout for processing payments you are bound to get an increase in sales.

Convert sales: When the clients skim over your web site, the efficient checkout process of Google checkout helps to reduce the cart desertion and convince the clients to purchase. If the buyers have already made use of Google checkout, all they have to do is to login their Google checkout account to make purchases from you. There is no need to re enter their shipping and payment details at every purchase they make.

Processing: When customers purchase anything from you, you get a notification from Google about the order. This allows you to then process the order.

Fighting fraud: The advanced tools of Google checkout help you to fight fraud by stopping any invalid orders from approaching you. You can also enjoy chargeback protection.

Thus, Google checkout provides you an easy, secure and convenient way of shopping online and saves you from any sort of hassles and frauds.

We at Centex Technologies provide complete eCommerce solutions including payment gateway integration with shopping cart. For more information on our eCommerce solutions, call us at 800. 236. 1497

Web Development Austin – Web Design Austin