Google Plus And Google Places Merge


June 12, 2012

Google’s recent announcement of merging Google plus with Google Places has come as a shock to many web masters and Internet Marketing specialists. Couple of weeks back, Google launched Google plus Local Pages and integrated the Google Places Business Listings into its Google plus social network. Even though some business owner seems to be disoriented by the change, it is believed that the change will make things simpler for everyone in the long run. Business owners can still use Google Places to manage their business information while users can rate, review and upload photos related to the business through Google plus Local. For web users, the best part about Google plus Local is that they have access to personalized recommendations and can take advantage of the same while selecting a local business.

One of the major changes that will be seen in Google plus Local Pages is the design layout of business listings. In addition to this, the integration of Zagat reviews and a “circles filter” make it all the more appealing. The circles filter helps you find reviews and recommendations from friends/family/colleagues etc while Zagat reviews will ensure that the business reviews are more personal and genuine.

Google plus Local Pages are also integrated across Google properties. Users will be able to discover Google plus Local pages through a search on Google.com, Google Maps, in mobile apps or through a search on Google plus. This will make Google plus a great local search destination with much better content and more user-friendly functionality. Users will be able to sort and filter search results in terms of “your circles” which will instantly let them get in touch with places “touched” by friends and family. The Google plus Local pages are visually more interesting than the ones of old versions of Google Places. Users can indulge in social interactions like on Facebook and Twitter and business owners can take advantage of the same by interacting with their customers at a more personal level. No doubt, people will enjoy the perks of using Google Local Listings as usual with the additional benefits of richer pages and Zagat ratings.

For Internet Marketing, SEO and Google plus Local Optimization, feel free to call us at Centex Technologies (Killeen (254-213-4740) or Dallas (972-851-7878) Office). We provide SEO, Internet Marketing, Web Development services to our client in Austin, Dallas and other locations.

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