Archive for category Website Development
What Is A Payment Gateway?
Posted by centexitguy in Website Development on August 23, 2010
August 23, 2010
Payment gateway is a software solution that allows internet users to make purchase online. There are several websites online that are selling products to its customers online and are making use of payment gateways to charge them for their purchases, the most popular payment gateways being PayPal, and Authorize.net.
These gateways are analogous to POS as seen in the offline shops. While selecting a payment gateway, you need to be very sure that it is reliable and 100% secure. The popular gateways like PayPal have been around for years and are known for reliable services to the customers. All the payment gateways use mandatory security procedures like working on SSL, having independent servers and incorporating fraud tracking mechanism.
If you have an online store, you may need to have a payment gateway which works with the shopping cart to allow successful checkouts. The process of connection of an online store with gateway is called Payment Gateway Integration. To integrate a payment gateway with your ecommerce website, you will need to take services of a reliable web development company.
How Payment Gateway Works:
- After selecting the products that a customer wants to buy online he submits his order and it is forwarded in an encrypted form to the web server of the seller. Through SSL, the information fed in the form is encrypted and is sent to Gateway.
- The details of the transaction are then forwarded to the acquiring bank of the merchant.
- The acquiring banks then forward the same to issuing bank i.e. the bank that has provided the credit card to the buyer.
- After getting the details, issuing bank then forwards the response to an online gateway that whether the payment has been acknowledged or not. If not acknowledged, the cause is also sent in the response.
- The cause is then forwarded to gateway and hence to the server of the merchant.
- The response is ultimately sent to buyer in an encrypted form to inform the customer if his order has been placed effectively or not.
- At last, the issuing bank deposits the required amount in the account of merchant.
Why Online Payment Gateway is essential?
- It is an indispensable part of online shopping, payment of goods bought online cannot be made without a payment gateway.
- It adds to the use of E-Commerce i.e. selling and buying of goods via internet.
The only thing that you need to keep in mind is the security of the whole process while working with payment gateways. You need to follow the procedures laid by the local agencies as well as payment gateways for integrating these successfully. You should take services of experienced Web Development Company for payment gateway integration. We at Centex Technologies are experts in providing Ecommerce solutions including creation of shopping carts, payment gateway integration, ecommerce optimization, and pay-per-click management.
Trends In Web Designing
Posted by centexitguy in Website Development on April 5, 2010
April 5, 2010
Year 2010 has brought new and innovative web designing trends. With more focus on brand image and emphasis on SEO and internet marketing techniques, semantic keyword based (Web3.0) applications are quite popular now days. Mostly, the designing trends do not come at the beginning of the year alone. These are introduced several times during the year and lead to modifications in designing styles and concepts.
Listed below are some of the hottest and most unique web designing trends for 2010. These can be used to customize your website or add a new dimension to an existing one.
- Logo and Header: The use of a large logo with a huge header is fast becoming a trend with many designers. In 2010, it is expected that most websites will feature a bulky header to increase brand recognition and cast a long lasting impact.
- Sketching: Even though sketching designs are not the latest in web designing trends, this technique can help in customizing web pages and aid in commercial design. Sketching designs are a good way of distinguishing personal websites from business websites.
- Perception: As practical observation gains popularity, perception is bound to change in 2010. This means that extraordinary and modern designs will be introduced in websites like a side-shot aerial.
- Page layout: The demand for single page layout will lead to more preference to personal summary over business details. This involves greater emphasis on their media hangouts, blogs and public entity.
- Typography: Continuing from 2009, typography is expected to be popular in 2010 as well. Readers find it more appealing than websites filled with images.
- Spontaneity: Flash has been used by designers for creating websites since a few years and 2010 will witness greater variations and advancements in the use of Flash tools. As a result, websites will become more instinctive and appealing to web-savvy internet users. From SEO point of view, non flash sites would still be preferred.
- Web3.0:For content based applications, Web3.0 site are now preferred.
We at Centex Technologies provide complete Web Development solutions to our clients. Please feel free to get in touch with us with your requirements.
What Is Web 3.0 & How Is It Different From Web 2.0
Posted by centexitguy in Website Development on March 6, 2010
March 6, 2010
Web 2.0 refers to the web related applications that are designed for the facilitation of interactive information sharing, user centered designing and collaboration on the World Wide Web. Some examples of web 2.0 are social networking sites, blogs, mashups, video sharing sites, so on and so forth. In comparison of the non-interactive websites that only provide access to their users to the basic functions like passive viewing of the provided information; web 2.0 also provides to its users advanced options like interacting with other users and even changing website content.
Web 3.0 or Semantic web is a concept being currently evolved and developed on the world wide web under which is the facility to provide the meaning of the information and the services available on the web, thus making possible for the web to aptly understand and thus accurately supply for the satisfaction of the requests and demands of the people and machines that make use of the world wide web. At the base level, the semantic web comprises of a set of design principles, collaborative working groups. It also includes a wide variety of enabling technologies. The complete advancement of this technology has yet not been attained. Some elements of the semantic web are still being expressed as prospective future possibilities that are still to be implemented or realized.
Technicians believe that web 3.0 is basically an extension or modification of web 2.0. It is coming to be known as the third generation web. The major difference between the two lies in the fact that Web 2.0 is more about social networking and other means of mass collaboration with the blurring of lines at times between the content creator and the user whereas Web 3.0 is based on “intelligent” web applications using:
- Natural language processing i.e. use of simpler language and not coded language.
- Machine-based learning and reasoning which will find use even in the fields of education and research.
- A variety of intelligent applications.
The main objective of the new web 3.0 is to tailor online searching and requests specifically to users’ preferences and needs and to filter out a plethora of unnecessary search items which occur while searching through web 3.0.
At Centex Technologies, we create advanced web application solutions for clients across the globe. We are based in Killeen, Central Texas.
Website Maintenance Tips By Central Texas IT Specialist
Posted by centexitguy in Website Development on February 7, 2010
Feb 7, 2010
Websites have revolutionized the way we used to do business. Since inception of Ecommerce and search engines, we are more and more using web applications to shop products or to avail websites. A proper, up-to-date and well maintained website provides an insight into the reliability, concept, quality and standard of any firm, business or enterprise. Regular checking and quality assurance are must-haves in website maintenance. Here are a few tips for efficient website maintenance and must be kept in mind:
- Necessity checks: The first thing to be taken care of is to regularly check the need and requirement of each item on your website. It not only prevents unnecessary efforts required in maintenance of things which are not required; but also keeps the website crisp, accurate and to the mark for the viewer.
- User testing: Test your website extensively for any errors and functionality. This has to be done before you start promoting your website.
- Maintaining content: The contents of the website must be continuously updated to match the latest developments. The content must be gone through thoroughly before as well as after uploading it to the website. Outdated content must be continuously checked for and removed without fail.
- Provide information: Ensure that you provide all the vital information about the firm or the enterprise or the concept on which the website is based. Introduce the firm and make available all vital statistics.
- Suggestions: Always make sure to add the option of viewers’ suggestions in the website page so that viewers can post in their suggestions, expectations for future and opinions on the site. This will eventually lead to higher levels of customer satisfaction and bring more viewership as well as higher rating to the website.
- Rival websites: Always keep a track of the latest developments and updates on the websites of your rival firms and companies in order to learn from them and improve your own website so as to make it the best in the market.
- Check links: Keep all the URL links under constant check. Any change in a related URL must be tracked. In case the URL expires, make sure to update the name and URL address. It brings negative publicity and opinions to have expired web links on your website.
- Proof-reading: Always get your websites professionally proof-read to ensure that there are no spelling or grammatical errors. Small errors like misspent words or errors in grammar bring doubts upon the credibility of the website. Thus proof-reading is a must do for the entire content of the website.
Thus, the above mentioned are a few important points that must be paid heed to in order to create and maintain a good and reliable website. A regular, scheduled maintenance and analysis of your website, after creation, using the above techniques might prove integral to the success and popularity of the website.
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I am a Managing Partner of Centex Technologies Microsoft Small Business Specialist, Certified E-Commerce Consultant, Certified Ethical Hacker, Certified Fraud Examiner, Virtual Instructor and an IT Consultant/Speaker on IT Security, Networking, Small Business Architect, & SEO Internet Marketing. Certifications
